About Us
Our Mission:
Finding Your Right
Fit Beyond Prestige
At WitWise, we see beyond prestige, guiding students to universities that align with their unique strengths and long-term goals. Our mission is to create an individualized pathway where academic rigor meets personal growth, ensuring students thrive in an environment that cultivates resilience, adaptability, and life skills. Through meticulous attention to every application detail and collaboration with seasoned experts, we empower students not just to attend top universities, but to find their true fit for lasting success.
The Voice of WitWise:
Education and Evolution
At WitWise, we champion education as both a foundation and a catalyst, blending academic rigor with life skills to shape resilient, ambitious individuals. Co-founders Tarika Khanna and Diya Shukla have seen firsthand how transformative education can be—but also understand its need for evolution. As the professional world embraces unconventional paths, we advocate for educational reforms that adapt to 21st-century demands, fostering dialogue on a global scale to drive these necessary changes. Our mission is to honor education’s power while urging it forward, ensuring students thrive in an ever-changing landscape.
Our Story:
The Right Fit in Action
At WitWise, we began with a singular vision: to redefine how students and families approach higher education. Founded to address the glaring gaps in the current education counseling market, our journey stems from a deep-seated belief that every student deserves more than just a path to a prestigious institution—they deserve a journey tailored to their aspirations, strengths, and unique identities.
The story of WitWise is one of empathy and understanding. As founders, we experienced firsthand the emotional turmoil and uncertainty students and parents face while navigating complex educational systems. The process often felt overwhelming, with an industry overly focused on rankings and rote achievements, sidelining individuality and long-term success. We saw students forced into one-size-fits-all solutions, leading to misaligned choices, wasted potential, and dissatisfaction. This pain point inspired us to act.