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Shaping Futures
by Finding Your Right Fit

Discover personalized guidance, expert mentorship, and a customized plan to help you find your perfect college match.

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About
WitWise

At WitWise, we began with a singular vision: to redefine how students and families approach higher education. Founded to address the glaring gaps in the current education counselling market, our journey stems from a deep-seated belief that every student deserves more than just a path to a prestigious institution—they deserve a journey tailored to their aspirations, strengths, and unique identities.

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Meet Our Team

Behind every success story is a team of talented, passionate, and driven individuals. Meet the amazing people who bring their expertise, creativity, and dedication to everything we do.

Kelly Britt

Former Stanford Head of Admissions

Elizabeth Heaton

Ex Admissions Officer, University of Pennsylvania

Tony Gomez

Admissions Carnegie Mellon University

Colin Crooks

Industry Expert - Business Management

James Martin

Assistant Professor, Rowan-Virtua School

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WitWise Approach

Focus on the right fit for each student.

Expert-led approach with former Ivy League admissions officers.

Holistic career planning centred around student strengths.


Customized 2-week boot camp to prepare students for university life.

A supportive ecosystem with emotional & strategic guidance for parents & students alike.

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Why WitWise?

Focus on the right fit for
each student.
Expert-led approach with former Ivy League admissions officers.
A supportive ecosystem with emotional and strategic guidance for parents and students alike.
Holistic career planning centered around student strengths.
Customized 2-week bootcamp to prepare students for university life.
Join Our Bootcamp

Recent Results

Success Stories

Sanjana’s Path to Oxford University
Harsh’s Admission to National University of Singapore
Kashvi’s Success with Cornell University
Aarav’s Journey to U.S. Universities
Gaurav’s Journey to London Business School
Angad’s Success with UK Universities
​​Vibhor’s Success with INSEAD, ISB, and Rotman
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Our Latest Blog

Press Coverage

Client Testimonial

Thank you for everything you have done for us. My wife and I are extremely grateful for your great support for our son and for helping us navigate this complicated admissions process and simplify it. Helped my son make the right choices over time.
Mr Aditya Murthy Parent
Highly recommend the team - looking at the deep knowledge they have of the industry. Been very proactive in supporting us and Aryaman on the journey so far.
Arjun Jolly Parent (Managing Director: Corporate and Investment Banking Barclays )
I was completely over the place, before joining. Even though I had the correct course in mind I was confused about the right fit university and country. I had a whole new perspective after my first meeting.
Aastha Student
Honestly, I would like to say that it is only because of the team and support given to make my profile, that I have got into esteemed universities with a significant scholarship. They have helped me throughout the way and i could’nt be more grateful.
Gaurav Chaddha Student
The team supported me through teh entire process and helped me navigate the application process. They helped me figure out my career goals and decide the right fit university for me. They have helped me grow not only as a student but also as a person.
Kashvi Chaudhary Student

Elizabeth Heaton

Ex Admissions Officer, University of Pennsylvania

As a former regional director of admissions at the University of Pennsylvania, she has reviewed more than 1,300 applications a year, advocated for those students in selection committee, evaluated potential athletic recruits as an athletics liaison, and oversaw the university’s portfolio of admissions publications. She also served as second chair in the selection committee for Penn’s interdisciplinary Jerome Fisher Program in Management & Technology, and made final admit decisions as a university selection committee chair.

Prior to joining Penn, she worked as a public relations professional and served for a decade as a member of the Cornell Alumni Admissions Ambassador Network. She holds a bachelor of arts degree in English from Cornell University and is a member of the National Association of College Admissions Counseling. She is a past member of the Pennsylvania Association of College Admissions Counseling.